Post by account_disabled on Dec 21, 2023 4:00:52 GMT
Fundamental news and changes take place in the Facebook environment several times a year, so the absence of a native platform for education was noticeably absent. In a way, the Facebook Blueprint is a response to marketers' complaints that the environment is changing before their eyes, often without comprehensible standards. Who is Blueprint for? Facebook Blueprint is an eLearning platform for laymen and experienced marketers, and it can be used both by specialists from advertising agencies and by everyone who prepares content for their Facebook pages and manages advertising campaigns.
The goal of marketers B2B Email List and, by extension, Facebook itself is very simple - to increase the commercial yield of communication on this social network. image Source: facebook.com/blueprint To date, there are 80 training modules , integrated into 13 categories, differentiated by content. It is also possible to define activities that are interesting for the given user, and the environment will then recommend which modules are relevant based on the criteria. And what is our practical experience? We chose the All Content Learning Path option and thus received modules from all categories.
Introductory courses are really very layman's and mainly involve a superficial presentation of Facebook services with an emphasis on company values and mission. However, after the mandatory introduction, topics are covered from sample campaigns to increase brand awareness, structuring ad campaigns, a guide to ad formats, targeting, analytics, to using Instagram and business strategies for SMBs. Even for advanced ads and content specialists, Blueprint is a benefit and above all a platform that makes sense to return to and from where to draw news.
The goal of marketers B2B Email List and, by extension, Facebook itself is very simple - to increase the commercial yield of communication on this social network. image Source: facebook.com/blueprint To date, there are 80 training modules , integrated into 13 categories, differentiated by content. It is also possible to define activities that are interesting for the given user, and the environment will then recommend which modules are relevant based on the criteria. And what is our practical experience? We chose the All Content Learning Path option and thus received modules from all categories.
Introductory courses are really very layman's and mainly involve a superficial presentation of Facebook services with an emphasis on company values and mission. However, after the mandatory introduction, topics are covered from sample campaigns to increase brand awareness, structuring ad campaigns, a guide to ad formats, targeting, analytics, to using Instagram and business strategies for SMBs. Even for advanced ads and content specialists, Blueprint is a benefit and above all a platform that makes sense to return to and from where to draw news.